Challenge Hack 2: Solving One of the 8 Challenges of High Impact Entrepreneurship
/GES 2015 in Nairobi
Challenge Hack 2: Solving One of the 8 Challenges of High Impact Entrepreneurship
Sunday, July 26, 2015
Estimated number of participants: 55 people
Overall challenges and barriers to scaling:
- Access to finance and capital
- Need more resources (skilled personnel, information technology) to ensure that businesses have what they need to grow
- Cultural barriers
- Need prioritize and focus, in order to increase productivity
- Lack of a growing market
- Some believe that should keep business small for ease of management
- People have businesses to survive but not necessarily to grow and expand
- Solutions/ opportunities:
- Focus on gradual growth
- Networking with individuals and businesses in the same business line
- Look for markets where business can expand (regional markets)
- Join efforts with others to gain new ideas, resources and support
- Outcomes/ conclusions:
- We can get to a solution by thinking in many different ways
Addressing cultural challenges/ barriers (such as traditions, language, and religion):
Solutions/ Opportunities:
- Research to ensure your business’ logo/ slogans/trademarks are not offensive to the markets that you target—case of Exxon spending millions of dollars to find the right name and logo for most of the trading regions
- Change the dress code to fit market
- In case of a scarf company in the Muslim world, diversify product around the scarf by making: student scarfs, veils for adults, wraps for Africa etc.
- Outcomes or conclusions:
- Use culture to your business’ advantage, by understanding it and offering products that fit and are profitable
How to execute an idea:
Where does an idea come from?:
- Solve a problem or challenge
- Meet needs of other people
- See an opportunity to make money
- Prevent a problem from occurring , e.g. in Egypt, a platform was developed to post messages to discourage people from going to dangerous locations
- Can be spontaneous, arise out of a current situation, and be based on passion
- Executing an idea:
- Use partnerships as they are critical to success
- Believe in your idea
- Do not overthink – or let the perfect be the enemy of moving forward